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| Starting and Running an Online Business for Dummies (For Dummies) | 
 enlarge | Authors: Dan Matthews, Greg Holden
Publisher: John Wiley & Sons
Category: Book
List Price: £16.99
Buy New: £4.54
You Save: £12.45 (73%)
Buy New/Used from £4.54
Avg. Customer Rating:  (1 reviews)
Sales Rank: 12359
Languages: English (Original Language), English (Unknown), English (Published)
Media: Paperback
Pages: 384
Shipping Weight (lbs): 1.6
Dimensions (in): 9.1 x 7.3 x 0.9
ISBN: 0470057688
EAN: 9780470057681
ASIN: 0470057688
Publication Date: March 30, 2007
Availability: Usually dispatched within 1-2 business days
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| Customer Reviews:
Good Starter July 10, 2007
31 out of 31 found this review helpful
I bought this book and was only slighlty hesitant about labelling myself a dummy. The book is infact not just for people with no experience, I have already created my own website before and was looking at a more general book that could tell me the legal and financial aspects of running an e-business, and this book did just that.
The book doesnt offer much in the way of programming for your website and merely gives you ideas on this front and advice on which programming suite to use. The book however I found to be a brilliant source of the 'important' information. It tells you how to get your website registered with a host, sort through the legal stuff such as trademarking, set up a payment system and create a merchant account. Absolutely fantastic. This was for myself just what I needed and having read the book skimming through it in a day I now feel confident that I could put my business online.
This is a cost effective must have for anybody thinking of setting up a business online or doing general research into what it would require to do so, whats more its right up to date and the websites the book refers you to are very useful and often essential for creating your website. Definitely not for dummies as if your smart enough to buy this book you'll be well on your way.
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